https://hbr.org/2023/06/how-the-best-brand-influencer-partnerships-reach-gen-z
Forbes: Who can de-risk your transformation? The CMO
https://www.forbes.com/sites/onmarketing/2023/01/12/who-can-de-risk-your-transformation-the-cmo/
Harvard Business Review: 5 Ways Marketing Leaders Can Drive Value in 2022
https://hbr.org/2022/02/5-ways-marketing-leaders-can-drive-value-in-2022
Harvard Business Review: How Brands Can Enter the Metaverse
https://hbr.org/2022/01/how-brands-can-enter-the-metaverse
Harvard Business Review: Brand Marketing Through the Coronavirus Crisis
https://hbr.org/2020/04/brand-marketing-through-the-coronavirus-crisis